Commercialising Software & Digital Know-how 🎓Oxentia

Commercialising software & digital know-how

Understand and explore different approaches to intellectual property rights and routes to market

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Course overview

Delivered online in five x three hour training sessions, the Commercialising Software and Digital Know-how course is provides an in-depth exploration of practical methods, tools and techniques for shaping a commercially viable, market-led proposition in this challenging and rapidly evolving sector.

Topics covered

Two Column Block

What is software?

Learn the fundamentals of software

Assessing and protecting software

Discover innovation safeguarding techniques

Taking software to Market

Learn about licensing, business models, and pricing strategies

Startup fundraising

Fundraising strategies to grow your startup

Pitching a software project to investors

Investor software pitching

Learn to secure funding

Sector case studies

Real-world successful strategy case studies

Agenda

Commercialising Software and Digital Know-how

Day	Topic
Monday	Introduction to Software
Tuesday	Due Diligence and Open Source
Wednesday	Licensing, Pricing & Market Research
Thursday	Business Models, Valuation and Fundraising
Friday	Medical Software Exercise and Case Studies

Who should attend?

Knowledge Exchange and Commercialisation professionals working in Universities or Research Institutes
Founders of high tech start ups
Professionals working in Public Sector Research & Innovation
Technology Transfer Managers
Managers and facilitators of Digital Incubators or Accelerators

What’s included?

15 hours of interactive online teaching across five days
Access to slides and reference materials (electronic or otherwise) via our online learning platform, Oxentia Enhance
An Oxentia certificate of completion
15 Continuing Education points accredited by the Alliance of Technology Transfer Professionals (ATTP)

Online delivery

Training sessions are three hours every day for five days.

We will be using Zoom to deliver the course, with a combination of dedicated training time and break-out groups. To attend the course, you will be access to the following:

An internet connection – broadband wired or wireless (3G or 4G/LTE)
Speakers and a microphone – built-in or USB plug-in or wireless Bluetooth
A webcam or HD webcam – built-in or USB plug-in
Or, a HD cam or HD camcorder with video capture card

You can find Zoom’s full system requirements here. Please check that your organisations IT setup allows the use of Zoom.

Accreditation and Certification

This course is accredited by the Alliance of Technology Transfer Professionals (ATTP) to provide 15 Continuing Education points which can be used when applying for professional recognition as a Registered Technology Transfer Professional (RTTP).

Meet the trainer

Responsive Timeline and Testimonials

"I'll guide you through everything from market research and pricing to licensing and fundraising strategies to give you the tools to make your digital innovations thrive in the market. I'm excited to help you turn your software into successful commercial products."

Dr Sahand Zanjani-pour

Senior Consultant

Oxentia Ltd.

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